Article discussing the role of PR in Web 2.0.
Edgar Bronfman, Warner Music’s chief executive, is warning the mobile phone industry to improve its music offerings or face losing out in the burgeoning market to Apple, Google and other new competitors. Mr Bronfman argues that mobile phone manufacturer
O2 claims to have sold “tens of thousands” of iPhones over the weekend after its launch in Britain. Its chief executive, Peter Erskine, predicted that the UK pre-pay mobile phone market will decline this year for the first time in the history of the indus